Orrville Chamber shares traction toward ‘Vision 2025'

Orrville Chamber shares traction toward ‘Vision 2025'

Dave Hershey, 2020 chairman of the board of the Orrville Area Chamber of Commerce, spoke on the traction toward Vision 2025 at last week’s 104th annual chamber meeting.


Innovative in approach, collaborative in action and an engaging relationship with every member was the message delivered to 145 in attendance at the State of the Chamber, the 104th annual meeting of the Orrville Area Chamber of Commerce. The Commercial and Savings Bank was the Red Circle sponsor for the event held at the University of Akron Wayne College on Feb. 7.

Chambers of Commerce, and membership organizations in general, are experiencing great change as the new decade begins.

“The Orrville Area Chamber has chosen to be an instigator of change rather than the recipient of change being forced upon us,” said Lori Reinbolt, chamber president and CEO, in her opening remarks.

“Essentially our discussion focused on ensuring that the Orrville Area Chamber stayed relevant and useful to all of our members into the future,” past board chair Vince Tricomi said as he reflected on the transformational change the chamber has accomplished since he joined the board in 2015.

Tricomi said the organizational shift from what the chamber does to a focus on being an essential resource resulted in a membership renewal rate of 94 percent in 2019.

“We take this as a vote of confidence that our members find value in the network of resources the chamber provides,” Tricomi said.

Membership totaled 322 in 2019, the highest in the organization’s 104-year history. Annual revenue increased in the past five years by 18 percent and provided the opportunity to hire additional staff. Currently the staff includes two full-time employees and one part-time.

The 2020 chairman of the board, Dave Hershey, spoke on the traction toward Vision 2025 by defining four key strategies: internal excellence, workforce connections, community connections and member engagement.

“We believe that by aligning the chamber’s focus around these four strategies that we can enhance the membership experience through innovative, collaborative engagement around the issues that matter most to our members,” Hershey said.

Black Circle sponsors for the event included Village Catering and Crossbridge Marketing and Media. Partner sponsors included the University of Akron Wayne College, Wayne Savings Community Bank, Wayne County Schools Career Center and Ohio’s Hospice LifeCare. They were recognized for their support.

Kristin Endsley, second vice chairwoman of the chamber board, thanked the 16 members of the 2020 board of directors for their service and leadership.

In closing remarks, attendees were asked a question by Traci Carmony, first vice chairwoman of the chamber board. “What do you expect from your investment in the chamber? Do you want to get something? Or do you want to get something done?”

Vision 2025 provides a pathway for those chamber members that are willing to raise their hand, roll up their sleeves and get something done through collaboration with the chamber’s network of resources.

Orrville Area Chamber of Commerce serves businesses and organizations in 24 different zip codes, primarily in Wayne, Stark, Summit and Medina counties. For more information visit www.orrvillechamber.com or call the chamber office at 330-682-8881.

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