With growing understanding and commitment from dealers and a great deal of effort on the part of business center personnel, Village Chrysler Dodge Jeep Ram has intensified its customer experience initiative over the past 12 months. The dealership continues to make progress toward the goal of providing all customers the world-class experience they demand and deserve.
Dealers who create and maintain a great customer experience in their stores enjoy greater advocacy and loyalty from those customers and produce greater profits. Every dealership offers a customer experience that is uniquely theirs. Those who are able to bring a consistently strong customer experience, no matter the brand, will win in the long run.
With that in mind, Ram Truck Brand is proud to announce the Customer Experience Elite Dealer Award. This is a new award that recognizes dealers who consistently perform at the highest levels of customer experience.
In order to win the Customer Experience Elite Dealer Award, a dealer must attain the following performance levels in the areas of 90 percent or greater sales advocacy, 90 percent or greater in service advocacy and 100 percent or greater in minimum sales responsibility.
Benchmark dealerships will receive a crystal award that can be displayed anywhere in the dealership to remind customers and employees of the dealerships commitment to the customer experience.
In the awards inaugural year, Village Chrysler Dodge Jeep Ram registered sales and service advocacy scores above 90 percent and has displayed an outstanding commitment to the customer experience.
Owner Tom Green said the win was a team effort.
Village Chrysler Dodge Jeep Ram is one of the limited number of winners of the newly created award.
